beauty website redesign
About
Customized skin serum subscription for flawless skin.
Introducing Muteza, an inspired rendition of atolla, a subscription-based skin serum company dedicated to tailoring the perfect serum for your unique skin needs. My project revolves around redesigning their website, offering a personalized skin serum subscription aimed at adapting to your skin's ever-changing requirements.
Product page
homepage
muteza
breakdown
breakdown
"My approach involved analyzing and shaping each section of the website based on empathy-driven decisions and designs. The goal was to direct users' attention to vital elements, ensuring easy consumption of content by guiding their visual focus towards key information."
HERO / Banner
For the hero section, my aim was to craft a concise yet impactful representation of the brand's core services, accompanied by a clear call to action.
about section
The 'About Us' section shares more about our product, showing how we combine natural ingredients with scientific innovation.
Please note, the images are used as examples and don't show the actual ingredients.
how it works
"This section is easy to follow because it's well organized. The steps are in a clear order, making it simple to understand. I aimed to keep it easy and provide lots of helpful information."
benefits
In this section, I aimed to highlight the brand's core ideology and showcase the product's benefits in a visually appealing and neatly organized layout, incorporating parallax effects to enhance engagement.
footer
"In the footer, my goal was to create a clear Call-to-Action and conclude on a positive note, which is why I included a smiling image along with other navigational links for ease of access and to boost SEO effectiveness."
reviews
Building trust relies on proof, which is why I chose to include two images alongside the rest of the reviews. Initially, my concept was to incorporate a before-and-after slider instead of standalone images for a more impactful visual representation.
